Developed by a pharmacist and father of four, Boudreaux's Butt Paste Brand has been trusted for over 40 years by pediatricians and parents to help protect irritated skin due to diaper rash and to instantly seal out wetness. When used daily, it is also a great way to help prevent diaper rash. Boudreaux's Butt Paste Sensitive Skin Diaper Rash Ointment is a thick, cream-like diaper rash ointment with 16% Zinc Oxide and is ideal for treating and preventing mild diaper rash. An effective and safe formula, Boudreaux’s Butt Paste Sensitive Skin is designed to be gentle on booties with sensitive skin. Boudreaux's Butt Paste Sensitive Skin is formulated without fragrance, contains only five ingredients and is free from dyes, preservatives, parabens and talc. This product is recognized by the National Eczema Association. Don't forget to keep your baby’s butt protected and your hands mess free with our diaper rash cream and ointment brush applicator. Boudreaux’s Butt Paste has diaper ointments for any baby’s boo-tay needs including maximum strength, sensitive, natural* aloe, and butt barrier. Boudreaux's Butt Paste products are FSA- and HSA-eligible in the US. *Other ingredients may not be natural. Natural refers to the source of listed ingredients and allows for only minimal, non-chemical processing of these ingredients.