EXTRA MILD & GENTLE FOR BABY'S DAILY CARE, Hypoallergenic * pH 5.5 * Vitamin Enriched, Superior emollient moisturizing care for baby's delicate skin to protect against dryness, Tested and approved for sensitive skin care This Sensitive moisturizing lotion is non-greasy and pleasantly fragranced, leaving your baby’s skin soft to the touch. Hypoallergenic & Sensitive Approved.